SEO Basics: Understanding Keyword Research for Business Growth
In the digital age, understanding SEO (Search Engine Optimization) is a must for businesses looking to grow and thrive. One of the most crucial aspects of SEO is keyword research. It’s the process of identifying the words and phrases that potential customers use when searching for products, services, or content related to your business. By understanding and implementing keyword research, you can drive more traffic to your website, increase conversions, and ultimately grow your business.