What design you use for advertising can make or break its effectiveness. Your marketing design is the face you are presenting to the world, and if it is seen as old fashioned, cringy, or just poorly done, you won’t attract anyone, much less the specific demographic that you’re hoping for.
When last year’s lockdowns spurred small businesses to close up shop, many shifted online. While that helped them find more customers and weather the pandemic, it also introduced a new challenge: managing a digital presence on Facebook, Instagram, and Twitter. Turns out there are myriad apps aimed at simplifying tasks
I saw a self-proclaimed SEO pro share this really BAD SEO advice … and I cringed. Some days I wonder how some of these self-proclaimed “experts” stay in business with the bad advice I see. Quite often, it’s a prospective client, or an entrepreneur in one of the places I
This article from Search Engine Journal was so good, that I felt like I wanted to share it with you (and it has such good info that I have no need to write my own!) Below I’ve shared their list of the top 10 scams that we even see people
Customers care about their experience they have with your staff and with your online systems. When a customer is in a self-checkout line, they want it to go quickly and seamlessly. They also don’t want to run into issues with staff not knowing how to fix a problem. Your point-of-sale
PLUS my Marketing Tips for Authors Jan is sharing two great tips for entrepreneurs: Nail your differential Build not just an audience but a following of fans Jan Cavelle is an entrepreneur from the UK who has a few decades of running micro and small businesses behind her including one
Jennifer is sharing two tips with us today: 1 – The one activity you need to be doing every day no matter if you’re a Solopreneur or a CEO 2 – What to do when your offer hits a plateau or is not converting Plus what I see in store
These days everyone on social media is talking about starting their own business. It’s a good idea to head out on your own–as we saw in 2020. But what does it take to be an entrepreneur? Today, most businesses have an online presence on the web. This means that, at some
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