Myth: SEO is ALL (or ONLY) About Keywords

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myth seo is all about keywords

This marketing myth says that SEO is all about keywords.  Let me explain why that is not the case! It used to be that the only thing Google was looking at in their algorithm was keywords –  and that’s how that old practice of “keyword stuffing” came to be, where people would repeat the same keyword over and over and over again on the page with no variations. They would stuff them in the meta description and the page titles, the header and footer, and […]

Myth: I Don’t Need a Website Because I Have Social Media

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i dont need a website because i have social media

Nooooooo! This is one of the most common marketing myths that I hear people say. And probably the WORST one to believe. Often, it’s coming from an entrepreneur who has had quite a bit of success building their business through social media. That’s where they’ve gained new customers, where they’ve communicated and engaged with customers and prospects, and even where they’ve communicated about orders and special sales by using Messenger or other communication pieces. However … when you’re talking about your business’ online presence, keeping […]

Myth: Help with Marketing Costs Too Much!

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marketing myth cost too much

A Marketing Mythbuster – find out why this myth is FALSE! We often hear that people think getting help with marketing will cost too much. Of course considering your budget is important for every business, and especially for startups and entrepreneurs who don’t have access to huge capital like big corporations. Yet there are several documented benefits to why you should be getting assistance with your marketing. Get help with marketing to free up your time One of the basic tasks that hiring a marketer […]