Optimizing LinkedIn for Marketing Your Brand: Part 3

A reminder WHY we’re visiting LinkedIn for marketing your brand: LinkedIn has the best results for B2B marketing out of all of the social media platforms LinkedIn tends to have active members that are among the most affluent out of all of the social media platforms If you are targeting business executives in your marketing[…]

Optimizing LinkedIn for Marketing Your Brand: Part 2

In our last blog post, we discussed an overview of optimizing your LinkedIn profile for marketing your brand, covering your LinkedIn profile and cover image for your business plus your headline, and touched upon the first sentence or two of your Summary section. We are diving a bit deeper into the Summary / About section[…]