When is the last time you updated your business social media profiles? This is your reminder that you need to regularly refresh your social media presence. It is becoming increasingly common for a prospect – even if they were referred to you by a current client – to research your business online. If you are like most businesses, there are multiple profiles and places they can find your information. Have you checked lately if each of these has current content and information? Quick contact check […]
Here’s a tip to make the most out of your Facebook personal profile to help showcase your business Go to Facebook and click on your own name to bring up your own personal timeline. Under the left side, under “Intro”, what does it show? Is the first listing a direct link to your own Facebook business page? If not, follow the instructions below. Here’s what tends to happen You change jobs, and you forget to update your career, so your former employer still shows up. Or, […]
Everyone has been there. You think business is going along fine, and then you read a negative review or comment that someone posted about your business online. Awesome! And I’m not being facetious – or crazy! – because even these negative comments can be your friend. Criticism online can be hard to hear, but it can also make your business better. Things that your customers won’t say directly to you are the things they will say to their friends on social media. Take each comment seriously, […]
There is one BIG mistake that I see way too many businesses make online. This isn’t the very obvious thing like cussing out some customers that everyone would see and know better. This is the seemingly small thing that a lot of businesses do regularly which can turn off your prospects and clients and have them consider taking their business elsewhere – not even maliciously, just because of the message you’re sending. That mistake is making social media all about ME ME ME. (You can make […]
Includes downloadable PDF evaluation form Boost your social media efforts from awareness (good) to a money-making machine (great) I will say this up front – many of you are already doing okay on your social media accounts. You make posts, you engage with your followers when they make comments. These awareness activities are great and can really help get your business’ name out there and getting to the point where you are engaging fans is awesome. Where most businesses are missing out is making your […]
I have a friend who has been a licensed real estate agent in the past, and is deciding whether to get back into a career in real estate, or consider other options. My friend asked: Given all the technology, how much it has changed in the last 5 years and what you’re seeing at conventions as far as tech goes… do you see the role of Realtor or the landscape of Real Estate changing? My answer: Some people are ALWAYS going to want the personalized […]
If your answer is YES, join us for THREE FREE marketing group coaching sessions. We have a limit to the number of people who can be in the webinar room at one time, so register now to secure your spot! Your registration automatically secures you a seat in all three coaching sessions. Here's what we will be discussing: Session 1: December 12, 2016, 10AM What marketing tips you can learn from the election Take a look back at your 2016 marketing Optimize your marketing and […]
A not-completely-tongue-in-cheek look at social media etiquette. Sure to be controversial, because this is the internet!