Vicky is the CEO and Chief Creative Strategist of Vicky Wu Marketing. She draws from 30 years of experience at the CMO level, the CEO level, marketing for Fortune 500 companies and multi-million and multi-billion-dollar organizations, PLUS strategies learned helping startups and nonprofits with limited budgets … now focusing on providing SMBs with effective and efficient marketing strategies - giving them access to the same level of expertise as the really big guys with deep pockets, that they may not otherwise be able to access.
Entrepreneurs understand the importance of branding and how it can make or break a business. A strong brand identity can set you apart from the competition, establish trust with customers, and ultimately drive sales. As a marketing expert and branding strategist, I have seen countless attempts at creating compelling brand videos, but few have impressed […]
Striking the Right Website Design Balance for Conversion Success For entrepreneurs looking to grow their business to a million dollar year, multi-million, and even a billion-dollar-business, understanding the impact of website design on conversions is crucial. It’s a common misconception that fancy design automatically translates to higher conversion rates. In reality, the key to turning […]
As an entrepreneur of a growing business, developing leadership skills is essential for success. Learn why investing in leadership development is crucial to building a strong, cohesive team and creating a competitive advantage for your business.
Are you committing either of the two most common brand marketing mistakes that I see entrepreneurs make? As an entrepreneur or CEO, your primary focus is on growing your business and achieving your revenue goals. While you may have a general idea of what branding is and why it’s important (I hope!), developing an effective […]
As an entrepreneur, negotiation skills are essential to achieving success and growing your business. Once you are on track to grow your business to a million-dollar or multi-million-dollar business, you will find that you need to negotiate more often, and in more, and different circumstances. One of the most common negotiation opportunities that we encounter […]
Answering entrepreneurs’ most burning marketing questions Pull up a chair, grab a cup of coffee, and get quick, targeted marketing advice Our CEO Vicky Wu brings her 30 years of experience marketing for Fortune 500 companies, multi-million and multi-billion-dollar global corporations to answer your specific marketing questions. Most entrepreneurs aren’t able to find – or […]
Headings are an essential part of a website’s design. They communicate the purpose and main points of your content in a quick, easy to read format. However, when it comes to SEO, heading tags play a very specific role. One big error we see is website DIYers using heading tags for design instead of hierarchy […]
Entrepreneur Question: I’ve always heard that guest blogging helps with SEO. I’ve had a few strangers email me about writing a blog post on my website – is that really helpful to both of our businesses? Megan Answering your marketing questions Pull up a chair, grab a cup of coffee, and get quick, targeted marketing […]
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