Determining the price for your product or service is one of the important strategies to consider in your marketing because it has a direct impact on your success, and pricing is part of the 5 Ps of marketing that you may not consider as often as you should. It’s essential
We work with thousands of entrepreneurs, some who are at the very beginning of their relationship with a marketing agency or design team, or even outsourced freelancers in general. And it can be hard at that point to know how to give feedback to help your team match the vision
Answering entrepreneurs’ most burning marketing questions Pull up a chair, grab a cup of coffee, and get quick, targeted marketing advice Our CEO Vicky Wu brings her 30 years of experience marketing for Fortune 500 companies, multi-million and multi-billion-dollar global corporations to answer your specific marketing questions. Most entrepreneurs aren’t
Answering entrepreneurs’ most burning marketing questions Pull up a chair, grab a cup of coffee, and get quick, targeted marketing advice Our CEO Vicky Wu brings her 30 years of experience marketing for Fortune 500 companies, multi-million and multi-billion-dollar global corporations to answer your specific marketing questions. Most entrepreneurs aren’t
Google is releasing a major SEO algorithm update right now – are you ready? This update is called “helpful content”. Their name should pretty much tell you everything you need to know about the update. I’m happy to say that for year we’ve been steering our SEO clients to provide
Every business wants to be successful, but many struggle to differentiate their marketing features from their marketing benefits. It’s important to do so, because your audience will respond much better and convert more easily when they understand the benefits. What Is The Difference Between A Feature And A Benefit In
Answering entrepreneurs’ most burning marketing questions Pull up a chair, grab a cup of coffee, and get quick, targeted marketing advice Our CEO Vicky Wu brings her 30 years of experience marketing for Fortune 500 companies, multi-million and multi-billion-dollar global corporations to answer your specific marketing questions. Most entrepreneurs aren’t
I can’t imagine that you are still deciding to grow traffic to your website by focusing on optimizing all of your copy, your titles, and your snippets and descriptions for keywords to please the bots. Meta tags and keywords are definitely not the way to optimize your SEO, but I
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