Why Your Business Needs a Crisis Communication Strategy – NOW

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One of my friends/clients called me today, and has a potentially BIG problem.  Perfect example of why every business needs a crisis communication strategy. I don’t want to call attention to the exact business and blog,and maybe cause the situation to blow up or call attention to the person they have hacking/blackhatting their business (believe me, that’s what the person wants), so I will talk in general terms. Any business can be a target – some are an easier target and some are more “attractive”, […]