In addition to posting status updates consistently, there are a few other tips for your postings on Facebook:

  • Attach a photo.  A status update with a photo included are five times more effective.
  • Attach a video.  A status update with a video included are ten times more effective.
  • Stay away from only including links – those are least effective.
  • Use discount or partner offers when available.  This is especially good if you don’t have a photo or a video.  Links in this type of update are effective.

But again, CONSISTENCY is most important!