Podcast: Entrepreneur Interview: Jamie Young – Gift Marketing Consultant

Jamie is the owner of Jamie Young Swag & Strategy

Jamie is going to share her tips on 3 Ways to boost your business with Generosity PLUS a couple of free gifts for you, you can find those links at the bottom of the show notes.

Connect with Jamie : https://uptownscreenprinting.com/
https://www.facebook.com/uptownscreenprinting

More of our marketing tips and strategies at https://vickywu.us/blog

00:50 Gift marketing – what’s the right item to give
01:10 An accidental entrepreneur … Jamie did her job for free for six years – here’s why
01:45 How my own hobby turned into a secondary accidental income
03:15 How Jamie’s business has changed and grown
04:12 How Jamie got started doing this business on the side
05:30 When Jamie quit her full-time job
07:35 The promo product I’m ordering … message me to ask me for one 😉
08:30 The switch to virtual trade shows – how do you handle swag?
09:10 Why do trade shows do swag bags and how you can use this same strategy for virtual events
10:15 How virtual events can actually get better results
11:00 How far in advance you need to plan for swag
13:50 The biggest marketing issue when she started her business
15:15 How an entrepreneur should marketing their business
16:10 Why doing a Google search for marketing advice is frustrating
17:00 Why FOCUS in your marketing strategy is so important
17:35 Do you have to do any specific marketing strategy? The answer …
18:10 Jamie’s very first live video – she was terrified!
19:15 Planning video content – you can use our strategy at
https://vickywu.us/guru-course/video-marketing-planning-how-to-quickly-plan-and-create-up-to-one-year-of-video-marketing-content/ … use code HOLIDATE to access this course for free through 12/24/20
20:10 What I tell people who are hesitant to do a video or live video
21:00 Jamie’s biggest marketing issue now, Covid impact
24:10 One of Jamie’s best ways to send a gift
25:30 Jamie’s big launch that is happening – what would be the most strategic way to announce a new business?
26:20 Marketing to launch a new business
27:00 One piece of my advice when marketing any local brick & mortar
27:45 My ebook on Facebook groups has a whole section on this strategy – https://vickywu.us/downloads/facebook-group-marketing-guidebook/ … use code HOLIDATE to get this free through 12/24/20
28:10 Help drive customers in the door … #shoplocal
29:20 Running ads that you don’t have to pay for
31:05 A marketing strategy for once they get in your shop
31:50 Before they walk out of the store
32:25 Another marketing strategy after they have left the store
33:00 How to get people to do marketing for you
34:10 Why people trust THIS strategy more than you paying for an ad
34:45 My reasoning for having a podcast, and how it’s so beneficial
36:35 What Jamie wishes someone had told her about being an entrepreneur before she started
39:45 When starting your entrepreneurship journey you need to start with this
40:30 One of the funniest questions I ever received at 2am when I was on call
44:30 I made the jump to entrepreneurship with no safety net and no source of income
45:00 What’s scary about starting entrepreneurship
46:30 Jamie’s 3 step system to boost your business with generosity
48:20 “Lumpy mail”
50:00 Top 10 list and how to use it
51:00 Non-sales sales
51:30 Jamie Gift #1 — The Top 100 Gifts to Give – download at https://dg3eg7kc.pages.infusionsoft.net/
51:50 Gift #2 — The 3-Part Strategy to get your gift strategy started – download this at https://gbc5i1pl.pages.infusionsoft.net/