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5 reasons to hire a fractional cmo

5 Reasons to Hire A Fractional CMO

A Fractional CMO is a virtual marketing manager who specializes in managing marketing for small to medium-sized businesses. They are hired by business owners to help them with their online marketing needs. What Does a Fractional CMO Do? A Fractional CMO is a type of executive that specializes in marketing and has a focus on the entire company, rather than individual tasks, products or services. A Fractional CMO can help your business with strategic planning,

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monthly promotion ideas for business

5 Steps to Create Monthly Promotions for Your Business

A monthly promotion can be a great way to boost your business. By offering a special deal on your products or services, you can attract new customers and increase sales.  There are many ways to create a monthly promotion for your business. You can offer a discount on your products or services, run a contest, or give away free products or services. choose the strategy that is best suited for your business and target your

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Hyperlocal Marketing – 15 Minutes a Day

Hyperlocal marketing is the key to getting more customers in your area. In just 15 minutes a day, you can get hyperlocal marketing done and make it work for you. When thinking about your hyperlocal marketing strategy, it’s important to target the channels where your customers are spending their time. I’m going to share my favorite online spots for hyperlocal marketing, and the easy process how you can use these platforms to your advantage in

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marketing mindset shift

Getting it Wrong by Focusing on Starting Small

Most businesses want to grow and become million-dollar businesses (or more). The problem is that most people try to do it in the wrong order. It actually *seems* like the right order at first. It’s only once you’ve actually reached the 7-figure mark that you realize how quickly you could have gotten there if only you had started right and had the right planning in place all along. If you aren’t interested in growing your

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marketing copywriting

What a Professional Copywriter Can Do for Your Business

A professional copywriter is a writer who specializes in writing marketing and advertising content for businesses. Copywriters can help with everything from creating engaging and persuasive web content to crafting social media posts that will resonate with your audience. Our professional copywriter team specialize in helping small business owners like you get their brand messaging right so you can convert more of the people who see your message into customers. What could professional copywriting do

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How to Win Over Customers From Diverse Demographics

The more diverse your customer pool is, the more sustainable your business model can be. This is because you will be working with people from many backgrounds, and that kind of a large and diverse audience can help you to weather the storms of business and prevent your business from being merely a short term trend. But attracting diverse demographics takes time and work, so it is important that you invest in the process. Some

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virtual reality marketing

What is virtual reality marketing and how does it work?

Virtual reality marketing is a new and exciting way to reach customers. But what is it, exactly? VR marketing is the use of virtual reality technology to create an immersive experience for customers. This can be done in a number of ways, such as through virtual reality headsets, 360-degree videos or 3D images. Virtual reality can be used to create ads, customer experiences or even product demonstrations. It offers businesses a unique way to connect

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marketing niche

To Niche or Not To Niche: Marketing Q&A

Entrepreneur Question: I have a Social Media company and really love to help non-industry specific small businesses and busy entrepreneurs. BUT, I have a great reputation In the industry that I have worked In for nearly a decade. I would say that 90% of my current clients are from said industry and they keep coming to me. Is this my sign to niche down? I feel like this is a situation most people want to

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Pivot to Success:

Transforming Marketing Missteps into Milestones